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Jan11 "How Power Bloggers Get Their Traffic"

In one of my previous posts, I recommended checking out the competition when setting up a marketing campaign. I’ve noticed a whole heap of websites neglecting this because they often feel their competitor has corned the audience in their selected advertising platform. This is often not true. Sometimes it’s handy to know what the other players in your industry are up to, and even though sometimes using their ideas isn’t plausible, it will at least give you something to work with when setting up your own marketing campaign.

Since I hardly consider anyone my competitor in this industry(ahh the beauty of blogging), I’ll give a rundown of two blogs that are known to make some serious cash. First up (prepare the plank!) - Mr Jeremy Schoemaker.

Top 5 Traffic Sources

  • Direct Visitors: 608,320 (41.73% of all visits)
  • Google (Organic): 100,540 (6.90%)
  • Google (Referral): 99,960 (6.86%)
  • Digg (Referral): 68,449 (4.70%)
  • StumbleUpon (44,754) (3.07%)
  • It’d be expected that direct visits would top the list for Schoemoney in particular, as the this photo has been spread to pretty much every Adsense user. The Adsense Cheque is the second most viewed page on the blog, with the main page leading suite.

    John Chow is another prominent blogger who makes a killing in this industry, and while I still consider Darren Rowse the leading player by far, it’s still interesting to check out other bloggers. John Chow’s blog didn’t release any official traffic figures like Shoemoney’s, so I did a little bit of snooping (very simple stuff anyone can do with the help of good ol’ Google)

    John Chow’s blog was heavily Dugg in September 2006. The articles that became popular were:

  • The Internet’s Biggest Google Whores
  • Using Life Insurance To Shelter Income
  • Great Parking Job! Did you do it?
  • Trading Hours For Dollars
  • Why Alexa Is Worthless
  • John Chow’s blog was heavily contributed to by Digg, which saw him earn $17,828.61 the very next month (August 2006).

    Jeremy and John know how to convert first time readers into recurring visitors, through the employment of well written, unique and honest articles. Content is, and will always remain king. While both bloggers enjoy buckets of traffic from Digg, getting an article to hit popular status on Digg can often be a daunting task. These guys stuck it out. I don’t think getting five articles to hit the front page was easy for Mr. Chow, however this guy managed to exercise a great persistence and boy did it pay off.

    We also learned that traditional SEO is and will always play an important role in online marketing, with Shoemoney still getting a major influx of traffic from Google. Sometimes it’s good to just skip back to the basics, instead of diving in and attempting to find a magic solution, and while SEO can sometimes be a pretty difficult task, when correctly applied will pretty much always deliver results.

    Posted in Internet Marketing |
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    19 Responses to “How Power Bloggers Get Their Traffic”

    1. celebritytko Says:

      This was a very informative post. It seems I have alot to learn and a long way to go.

    2. matu Says:

      very intertesting article
      I really want to crack seo and social networking tips so i can compete against these abd boys.
      it seems to be all about having orignal content and a hold in the social networking community.

    3. Glowicki ProBlogger Says:

      still it is far from 101 ways listed =P

    4. Carl J Says:

      Where’s the “How” in the article? The title should be “Where …”.
      Unless of course, the “How” is in the title itself, which is what generates the traffic …

    5. Justin Says:

      Hardly is breaking news, but still informative. It still seems the focus went away from the title of how they got their traffic to how digg helped them.

    6. Bill Says:

      I agree with Carl J, article is really about where traffic comes from. Really interesting to see how much is from direct visitors, I wouldn’t have thought it to be that high. Now I just have to come up with some good content and get on Digg a couple of times.

    7. Chris Says:

      Great article. I was curious how much traffic those sites received every month. Good detective work.

      Thanks for the info.

    8. PENIX Says:

      And how much did you make on this blog after it got dugg?

    9. Justin Khoury » Blog Archive » How Power Bloggers Get Their Traffic Says:

      […] thecmgeek wrote an interesting post today onHere’s a quick excerpt […]

    10. purrl.net |** urls that purr **| Says:

      This is one of the web’s most interesting stories on Fri 11th Jan 2008…

      These are the web’s most talked about URLs on Fri 11th Jan 2008. The current winner is …..

    11. links for 2008-01-12 « LAN b4 Time Says:

      […] Justin Khoury » Blog Archive » How Power Bloggers Get Their Traffic (tags: web traffic Blogs blogging blog) […]

    12. James Says:

      You have some good stats here. Nice post! But could you tell us how you generate traffic? I just started my own blog and am trying to figure out how bloggers drive traffic to your site. I know SEO for e-commerce sites but I don’t know where to start when it comes to monetizing your blog. Maybe next time you post something, you could give us the how to’s?

    13. JKhoury Says:

      Thanks for the feedback guys.

      James, I’ll put together an article and post it up in the next few days. This is something I was originally planning to write about, but never really got around to doing it.

    14. Marketing Blog Says:

      Great article some very good info

    15. Erica DeWolf Says:

      I enjoyed this post. It’s interesting to know where the successful bloggers are acquiring their traffic from!

      I would also suggest checking out your competitors SEO strategies by using some tools that will tell you what their keyword density is. If you mirror what they are doing, you may have some success. After all, no sense in reinventing the wheel.

      Great post, thanks!

    16. inna Says:

      Thank you for reliable info. Great article!

    17. Fuentes de tráfico de bloggers profesionales | Bitperbit Says:

      […] sacarme de las páginas de resultados, las visitas van a caer aún más. Leyendo este interesante post de Justin Khoury, vemos como algunos de los bloggers más famosos de la blogósfera anglosajona, tienen otras […]

    18. Richard Ward Says:

      Content is key. If a person likes what they see, they’re going to come back for more. The art of driving blog traffic is not to get yourself listed on a zillion social bookmarking sites and search engines, but to turn those social visitors into readers with on-target content and a certain edge and uniqueness all your own.

    19. How To Rule The World Says:

      Great article, I just stumbled with a review, enjoy the traffic :eek:

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